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I love telling stories.

I'm a brand strategist, growth marketer & director who's worked on international brands in high-growth, competitive categories.

I love solving problems, using data to generate engaging creative with out-of-the-box ideas that drive real consumer engagement and loyalty.

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Humann

Changing the trajectory of cardiovascular health with an ambitious rebrand.

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SmartyPants Vitamins

Industry disruptor, rocket ship growth propelled by powerful brand storytelling to acquisition by Unilever.

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JOYÀ

On the cutting edge of adaptogenic wellness, a brand with humanity & heart.

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Goldthread Tonics

Supporting retail & online with an omnichannel marketing strategy.

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Hale Production Studios

Website rebuild, brand positioning, pricing & packaging strategy.

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Image by Allan Nygren

Griffith Greens Club

Website build, subscription strategy, brand positioning.

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